Building culture & care for pet-loving employees.
A new category in employee wellbeing. Why supporting pet parents is the next frontier in talent, culture, and retention.
The Pet-Supportive Workplace Report
WUF teamed up with The Harris Poll to measure pets' impact on employee performance, loyalty, wellbeing, and retention.
Being pet-supportive is not about having pets in the office.
Only 7% allow pets on-site, however 100% of companies can be pet-supportive.
We help companies strengthen culture and wellbeing through the Best Pet Workplaces program. Partnering with People, Culture, and Total Rewards, we turn an often-overlooked part of employees' lives into belonging, measurable engagement, and practical support — without requiring pets in the office.
Pets are professional.
- 67%
of U.S. employees are pet parents
- $22.7B
saved annually in healthcare costs due to pet parenthood
- $6,103
annual pet spend per Gen Z employee
- 90%
more engaged at pet-conscious companies
- 88%
will stay for pet-friendly benefits
- 41%
lower absenteeism at pet-friendly companies
Best Pet Workplaces Certification™
We evaluate pet culture, policies, and benefits — recognizing and supporting companies at every stage of their pet-supportive journey.
Pets Behind The People™
Events & Experiences.
Pet-Supportive Workplace Summits
Series
Employee Experiences
On-site & virtual activations
Ready to become a Best Pet Workplace?
Let's design a pet-supportive program that fits your culture, your benefits stack, and your people.
Talk to our team